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We provide a complete range of Internet & New Media services from domain name registrations and secure hosting to website design & development, search engine marketing and e-commerce. Our vast experience and ability to effortlessly integrate a diverse range of skills and technologies ensures that our solutions achieve recognisable and quantifiable results.

 
 

  Merseyserve - Search Engine Optimization

Search Engine Optimization
How well does your current site perform on the search engines? Is there room for improvement? Are your PPC campaigns delivering poor results? How spider able is the content on your website? Do you realise how your website looks to a search engine spider? How does your site perform on the search engines? How well are your competitors doing?

During our SEO review, we will carry out a full search engine optimisation analysis to establish how well your current website is optimised for the search engines, and for which phrases.

We carry out several separate tests to identify any opportunities being missed, and any problems that need to be resolved to obtain higher organic search results for your chosen keywords.

These tests include a keyword density test, Google page rank test, link popularity test, search engine saturation test and more. We also carry our PPC performance test, where relevant.

We then conduct a search engine simulator test that will show us how your current website content appears to a search engine when they visit your site to index it. Many customers are shocked to find it often includes lots of code, wasted space or erroneous messages about technology used on the site such as frames and cookies. The findings from these tests are then analysed and summarised in our seo review report.

Following careful analysis and reporting of findings of the above tests, we then carry out the same tests for up to three of your competitors. This will help us to establish how realistic is it for you to compete with them for phrases they currently promote under. We can also identify niche phrases your competitors have missed. This marketing intelligence is invaluable to ensure you spend your time and efforts on the right phrases and achieve maximum return on your investment.

Following completion and analysis of the above tests, we will then carry out a keyword strategy and performance test. This will identify which phrases are most effective for your business, and the current traffic levels for each phrase. We can also establish how many competitors there are for each phrase and advise how much work would be required to compete for top positions. We analyse actual data held by Google and other main engines of search terms relating to your business, to ensure you have the best and most productive keyword list with which to optimise your website

The cost of a SEO review is £350 and comes with an easy to understand management summary of findings and our SEO expert's full recommendations, along with a full report of each test carried out.

We can work with you longer term if required, through our mentoring service, to help you rectify any shortfalls in your current seo strategy, and ensure your website is properly and effectively optimised for top organic search engine listings.

If you are interested in any of our Search Engine Services, please call us on 0151 7337908, or email This e-mail address is being protected from spam bots, you need JavaScript enabled to view it

 

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